Amsterdam, 1 June - Tiqets, the leading online ticketing platform for museums & attractions, and Thyssen-Bornemisza Museum, an iconic art museum in Madrid, have partnered up to co-sponsor an art-inspired bus for the Madrid Pride Parade, designed by Spanish artist Miranda Makaroff.
For the second year in a row, Tiqets and Thyssen-Bornemisza have joined forces to celebrate Pride. The ticketing platform and cultural institution will be co-sponsoring a bus for the Madrid Pride Parade with the support of Madrid’s Community. The bus will feature live music and drinks, as well as local LGBTQIA+ artists, and creators. The event serves as the launch for a special Pride edition of Versiona Thyssen, the international art competition for young creators.
Miranda Makaroff, a multidimensional artist and designer, will design the bus that will tour Madrid on July 1st. Her unique style is a combination of vibrant colors and patterns, which has led to collaborations with brands such as Desigual and a profile on Instagram with 465K followers. Makaroff's design will be inspired by the Versiona Thyssen art competition and it will feature reinterpretations of artworks from the Thyssen Museum's collection.
We're thrilled to be partnering with the Thyssen-Bornemisza Museum for the second time to co-sponsor our joint Pride bus. It’s exciting to join the vibrant celebration of the LGBTQIA+ Pride parade, showcasing the power of art and culture to promote unity and acceptance. Our participation reflects our commitment to inclusivity and creating a joyful, authentic experience for all. We're honored to be a part of this incredible event once again, contributing to the festive atmosphere in Madrid.Laurens Leurink, CEO of Tiqets
The Tiqets x Thyssen Pride Bus serves as the launch for a special edition of the popular #VersionaThyssen competition - co-sponsored by Madrid’s Community, Japanese brand Uniqlo and Prio Art Space. Hosted by the Thyssen Bornemisza Museum, the competition requires participants to create their own version of one of the museum's iconic artworks. This year, the artworks will feature themes, symbols, and figures related to Diverse Love within the LGBTQIA+ community.
Versiona Thyssen will run from June 1st until July 2nd. The winners will be announced on July 15th. For more information, visit: https://www.museothyssen.org/concurso-versionathyssen.
For more info about the campaign, visit: https://www.tiqets.com/venues/tiqets-thyssen-madrid-pride-celebration/
Note to the editors (not for publication): Media Kit
Tiqets’ mission is to make culture more accessible by making it easier for more people to discover more ways to culture. From the start in 2014, the company has connected millions of people to museums and attractions with instant, last-minute and mobile tickets. Tiqets works with both hidden gems and top museums and attractions all over the world.
The company is headquartered in Amsterdam and now employs 200+ people worldwide, including in Amsterdam (HQ) as well as Seattle, Las Vegas, Orlando, Philadelphia, London, Copenhagen, Paris, Barcelona, Rome, Bangkok, Tokyo and Osaka. More information can be found on Tiqets.com.
Founded in Madrid in 1992 the Thyssen-Bornemisza National Museum is an art museum in Spain that hosts the most important art collections in the world with almost 900 works of art gathered over seven decades by the Thyssen-Bornemisza family. The Spanish State acquired the collection in 1993.